How did pharmaceutical giant Bayer scale Celonis from a single auditing implementation back in 2013, to a full-coverage solution that spans everything from their HR processes to Plant Maintenance and Manufacturing? Hear the full path-to-value story from Bayer’s Head of Digital Transformation for Enabling Functions, Phoong Tang, hosted by CEO of Celonis, Alex Rinke.

Learn how Bayer established a global CoE for process mining, how taking a structured approach to adoption catalyzed their path to value, and they're driving further value by pioneering the intersection between GenAI and process intelligence.